Specialist Accountants for Digital Marketing Agencies

Digital Marketing Agencies
Accountants UK

Chartered accountants specialising in digital marketing agencies. We understand your business model, cash flow patterns, and growth trajectory.

Why Specialist Accounting?

Digital Marketing Agencies have unique accounting challenges. Unlike generalist accountants, we understand your business model, your cash flow patterns, and your growth trajectory.

Key Challenges

Accounting Challenges for Digital Marketing Agencies

Unique challenges that most generalist accountants simply don't understand:

Mixed Revenue Models Complexity

Services (70% retainer, 30% project), software resale (10% margin), productized packages—mixed pricing creates chaos in profit calculation.

Subcontractor Management

You use freelance specialists (copywriters, designers, developers) for capacity. Invoicing them, paying them, staying compliant with IR35—it's administrative burden.

Client Project Profitability Unknown

You manage 20-50 clients with different services, retainers, and project fees. Which clients are actually profitable? You don't know.

Our Services

Tailored for Digital Marketing Agencies

Services designed specifically for your business model:

Multi-Revenue Model P&L

Services revenue, project revenue, software resale all tracked separately. See gross margin by revenue stream. Identify which is most profitable.

Subcontractor & Freelancer Management

Invoicing, payment processing, IR35 status checks, tax compliance. We handle the administrative burden of your freelancer network.

Client Profitability Dashboard

Monthly P&L per client. See service delivery margins, project margins, software resale margins. Reprice unprofitable clients or drop them.

Monthly Cash Flow Forecasting

Project pipeline + retainer contracts = cash forecast. You see cash crunches 4-6 weeks ahead.

Payroll & Tax Planning

Employee and contractor mix creates tax complexity. We optimize salary/dividend splits and ensure compliance.

Bookkeeping & VAT Compliance

High transaction volume (retainers, projects, freelancer payments, software purchases). Automated reconciliation and clean records.

Why Digital Marketing Agencies Choose Alto

See profit by revenue stream

Services vs projects vs resale

Eliminate administrative burden

Of freelancer management

Know which clients are profitable

Each month

Forecast cash based on pipeline

And retainers

Tax-optimized payroll and contractor strategy

Minimize tax liability

UK Coverage

Serving Digital Marketing Agencies Nationwide

We're remote-first, but have deep expertise in these key locations:

FAQ

Common Questions

How do you handle mixed revenue (retainers + projects + resale)?
We track each revenue stream separately in your P&L. Services revenue, project revenue, and software resale all have distinct gross margins. You see which is most profitable.
What are the IR35 rules for using freelancers?
If you control how a freelancer works (their hours, methods, deliverables), they're likely "inside IR35"—meaning they should pay PAYE taxes, not the lower contractor rate. We assess each freelancer and ensure compliance.
How do I know which clients are profitable?
We assign all your costs to clients: staff time, freelancer subcontracting, software, travel. Monthly P&L per client shows you profitability. Bottom 20% often lose money—repricing or dropping them transforms margins.
Should I pay freelancers as employees or contractors?
If they're ongoing, control methods, or work your hours—they should likely be employees (IR35). If truly independent, project-based, and use their own methods—contractor is fine. We review your structure and help you stay compliant.
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Ready to work with specialists?

Get a free consultation with an accountant who truly understands digital marketing agencies. No jargon, no surprises.

We onboard a limited number of new clients each quarter to ensure quality.